… or maybe that wasn’t exactly the sequence of events. But you’ve seen the Wopple logo and it isn’t exemplary as a photographically relevant icon. It’s a waffle dripping with some Nutella, as a logo for an app about photos! I know it is quite bizarre. Hence, I am writing down the ‘recipe’ for the Wopple logo.
Step 1: The primitive idea
What’s the icon for? An app about wallpapers. Just this gave me the following:
Sticky. A wallpaper (different context) is something that sticks to a surface. To depict this, a peel was added to the bottom left.
Drippy. For it to not look like a document, I added some dripping paint to a corner. Somehow, it looks related to personalisation and themes.
Then I wrapped it up by adding my creator logo in the middle, you know why; and there we have our logo:
What’s that? This isn’t the logo? Yeah, I scratched it because it had nothing of appeal to a user. It was merely, slightly relevant. Also, the logo-inside-logo logoception wasn’t working.
Step 2: Bizarre
I sat thinking of ways to make the logo likable, while enjoying the taste of a ‘crisp batter cake, baked in a baking iron’. In a moment, I looked down at my plate and found exactly what I was looking for. The 3D checkered pattern, the beautiful colour, the puffiness, the tempting spread of chocolate on it. It was right there in my plate – APPEAL!
Before this, the app was going to be named ‘Wallpopper’, but thankfully, I got a better idea. I designed a waffle on the same template as the logo, replacing the paint with a chocolate colour, let the peel remain for the sake of relevance. I personally liked the end product so much that I let myself tip the balance from relevant to appealing. And here we arrived:
If there’s one question the early users of Wopple have asked me, it’s this one (or equivalent). I’ve been asked this question enough times to make the first blog post about the watermark.
Let’s begin with what a watermark is:
A watermark is essentially an icon or text that acts as the photographer’s signature on a photo. – Suroor Gupta, 2018 A.D.
We’re all familiar with watermarks. We’ve seen people in our friend lists creating photography pages on Facebook and adding watermarks on each upload. A lot of times, if not always, these watermarks kind of hinder the charm of the photo itself and the one person who knows that best is the photographer him/herself.
I, personally, have never watermarked my uploads to Instagram/Facebook. Most of the photos you find on Wopple have long been there on my Instagram, and without watermarks. If you so desire, you may go ahead and screenshot them and set them as your wallpapers. But the same photos on Wopple have watermarks. Now we address why that is the case.
I haven’t developed Wopple because I think my photos are a blessing to humanity. Wopple is being developed as a way to help visual artists monetize their content. I am, as the first creator on Wopple, a lab rat before it is ready for the world. I find it a bit of a stretch to call myself an artist. But even then, I have every right to find my content worthy of being recognised as mine. Basically, any artist whose work you find worth consuming deserves at least your recognition. That’s what ‘the corner’ is about.
Let’s revisit the whole ‘help visual artists monetize their content’ bit. This era of free-to-use stuff has spoiled us as consumers. We get our music free, our games free and to quite some extent (certainly from a perpective of 5 years ago) our internet free. It’s natural for us to demand more for less. Because of this, we’re increasingly forgetting the art of giving back. And I don’t mean seeding those torrents. Hasn’t it happened with you that if your music streaming app stops more than once during a song, you ‘warn it’ with “one more ad, and I’m gonna torrent this album” or something similar?
In wopple’s context…
Wopple makes photos easily available for your use. You can ‘consume’ a photograph in less than 5 seconds – okay, 15. I’m working on it, alright? But when you next choose a new wallpaper from the app, try to think of how long it might have taken to come up with the picture. What effort, equipment and risk thereto could have been involved in the making of it. Then evaluate whether the creator is asking too much of you by putting a little logo in one corner saying, “hey! It’s me who took this picture. I’m glad you like it.”
Wopple doesn’t ask you anything in return for the service upfront. It just adds a tiny watermark and shows you an ad that can barely buy the creator a candy. We are working on ways to provide users an option to get rid of the watermark and ads. Both of these things are there to provide support/recognition/earning to the artist. The alternatives would also be ways to do the same. Until then, I request you to try to feel a little less bothered by them and a little proud of how much your support means to the creator.
This is the first post on the Wopple blog. There’s a lot more that happens behind the scenes of Making Your ‘Home’ Beautiful, which means that there are a lot more posts coming. Your inputs are highly welcome on what topics this blog should cover. If you haven’t used Wopple yet, get it on your Android phone now.